Level 3 Digital Marketing Apprenticeship

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The Skills Network's Level 3 Digital Marketer will guide and inspire the Digital Marketer to define, design, build and implement digital campaigns across a variety of online and social media platforms to drive customer acquisition, customer engagement and customer retention. A digital marketer will typically be working as part of a team, in which they will have responsibility for some of the straightforward elements of the overall marketing plan or campaign. The marketer will work to marketing briefs and instructions. They will normally report to a digital marketing manager, a marketing manager or an IT Manager.

The Skills Network offers individualised learning to each Apprentice and heavily involves the employer with all curriculum scoping to ensure progress is meaningful. Alongside this, prior attainment is carefully considered from the start to ensure time on programme is maximised.

We have the ability to individualise every Apprentices scheme of work to produce a bespoke delivery plan tailored around the individuals need by incorporating content from our e-learning catalogue giving a more enhanced Apprenticeship and experience for the Apprentice.

The Skills Network's strong IAG ensures that each Apprentice understands the context of their learning, the assessment methodology and that their future career progression is carefully mapped into their journey.

In addition, the curriculum scoping exercise provides an opportunity to review prior learning and completed qualifications, with the aim of personalising Apprenticeships to support and enhance your business, and therefore your Apprentices’ progress and progression.

ENTRY REQUIREMENTS

This Apprenticeship is designed as a stepping stone into managing teams, projects or departments. The Apprentice is responsible for achieving clearly defined outcomes that are part of your organisation’s strategy and are keen to nurture their existing talents, with a natural flair for leadership.

It is desirable that candidates would have achieved a level 2 in Maths and English (equivalent to GCSE Grade C or above) prior to commencing their Apprenticeship training. Those Apprentices who are yet to achieve a level 2 in English and Maths will have the opportunity to complete these qualifications during their Apprenticeship. However, a level 2 must be achieved in these areas before they qualify for entry to their End Point Assessment (EPA).


Throughout the duration of the Apprenticeship your staff will develop a range of new knowledge, skills and behaviours which will add significant value to each Apprentices overall learning, progress and development. Examples include:


Knowledge:

  • Understands the principles of coding
  • Understands the role of customer relationship marketing
  • Understands the main components of Digital and Social Media Strategies

Skills:

  • Logical and creative thinking skills
  • Analytical and problem solving skills
  • Ability to work independently and to take responsibility

Behaviours:

  • Maintain productive, professional and secure working environment
  • Ability to communicate effectively in a variety of situations
  • Maintain productive, professional and secure working environment

The benefits of this level 3 Apprenticeship include:

  • You will see improved staff retention
  • Work in partnership with a nationally recognised training provider
  • Employees will achieve a nationally recognised level 3 qualification
  • Employees get access to award-winning learning and assessment materials
  • Bespoke support to ensure your Apprentices access high quality ‘off the job’ learning
  • Rapid improvements within your employees' performance, productivity and behaviours which will benefit your organisations services
  • Employees will receive subject specialist support from a Trainer and access to a Learner Support Advisor (LSA) for everyday queries.
  • Completion of the apprenticeship would also allow access to join as an Affiliate (Professional) member of the CIM (Chartered Institute of Marketing) and/or Associate membership of BCS.
  • Once your employees have completed this Apprenticeship, they could progress on to the following:


    For further guidance/information on funding an Apprenticeship, please click here

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